All of the players keep talking about how important it is to keep momentum going and to keep winning. I get the feeling that it is something talked about in the locker room quite a bit by coaches etc..
I think there are three ways to look at the game in Week 17:
1. Play it vanilla so you don't "give anything away". Not my favorite option, because Arizona already has 15 weeks of game film to see what we do, and playing at less than 100% can lead to injuries.
2. Test them but don't show them anything new. The #1 purpose would be to show them a number of looks to see how they respond, and scout them that way.
3. Set them up by showing them some stuff and then taking advantage of what their tendencies may be the next week. Not the best example, but in one game you can hit the quick slant a bunch of times to set up the slant and go. In this situation, we have an entire game to set things up.