Me personally.. I would focus my efforts on the defensive side of the ball for a couple of reasons.
1) The obvious one, reducing the other teams points would allow you to remain in a greater percentage of games.
2) A top defense will lead to point of its own.
3) I believe a strong defense will lead to greater longevity of a team vs a high octane offense.
4) I love me some good ol' fashion butt kick'n defensive play.
There are tons more I am sure.. just getting the ball rolling..
"The oranges are dry; the apples are mealy; and the papayas... I don't know what's going on with the papayas!"