I wonder what it is that makes Favre the obsession of the sports media AND football fans. I don't care what everyone says, 90% of football fans are obsessed with Brett Favre. You can complain all you want about how you the media coverage, etc. but when there is an article, column or news story on Brett Favre, everyone clicks on the web page.
Look at Google, search Brett Favre and go to news. Its unbelievable. There are columns and articles in every newspaper in North America. Some of the blogs I visit, the comments and hits on Favre stories are like triple than any other story. Look at this Forum, FOUR pages of comments on "reports".
Ray Ratto on CBS said it best - "Do we blame him for this? Yes, in the same way that we blame a gambler who has figured out that a dealer inadvertently shows the hole card. He knows he shouldn't look, but a flaw in the system allows him to."
And this isn't even a Favre press conference or whatever or something he came out and said. This is purely speculation. Maybe he told somebody, maybe he didn't, either way, why is the entire football world (including fans) obsessed with him. News outlets don't just obsess with things for no reason, they know it gets them hits and viewers. It is not a concidence that Favre's games are always the highest rated.