In most cases I agree the naming rights cheapen the venue, however I think the marriage of Miller and the Brewers actually is a solid one. The city was built on a core number of manufacturing process.. one being beer. It would only be better if Pabst or Schlitz was the sponsor, but there are other factors there as well. Either way, Miller Park and the Brewers just fit together... and it also fits with the culture of Milwaukee and Wisconsin as a whole.
Additionally, I think Miller is a outstanding partner for a small market team in terms of sponsoring and promotional campaigns.
My opinion, it fits.
I do miss the venue that was County Stadium.. but Miller Park generates more revenue for the club and is certainly a nice venue in its own right.
Originally Posted by: Pack93z