Baseball 2011· Page 2 · PACKERSHOME

wpr
Preferred Member

13 years ago

forbes

According to Forbes the Cardinals are worth $488 million in 2010. They should cut to the chase. Tell Albert they are not going to pay him anything but they will give him 10% ownership of the team. If he plays 3 years or 10 years his value in the team will grow.

The Business Of Baseball
#8 St Louis Cardinals
04.07.10, 06:00 PM EDT

Team Value1$488 mil
www.stlcardinals.com

The St Louis Cardinals are owned by William DeWitt Jr, who bought them in 1995 for $150 mil.

Current Manager Tony La Russa

2009 Wins-to-player cost ratio8 100

The skinny
The Cardinals returned to the playoffs last year after a two-year absence on the back of slugger Albert Pujols who won his third MVP award after the season. The first baseman is under contract with the Cardinals for two more years and will command one of the biggest contracts in the history of game. The Cards are one of the best supported teams in baseball with yearly attendance regularly topping 3 million fans. It is an impressive feat considering the midsize market status of St. Louis. Fans better keep showing up if they want payroll to remain near the top of National League teams as the Cardinals' owners are on the hook for $20 million in annual payments for the money they borrowed to build Busch Stadium.

Metro area population: 2,816,710
Revenue per fan: $57

Major corporate sponsors are United States Cellular (nyse: USM), Coca-Cola (nyse: KO), AT&T (nyse: T), Bank of America (nyse: BAC).
Naming rights sponsor is Anheuser-Busch InBev (nyse: BUD).
Media Partners
TV: KSDK 5/FSN Midwest
Radio: Big 550 KTRS
2009 RSN ratings: 7.97

Valuation Breakdown
Sport $101 mil
Market $196 mil
Stadium $128 mil
Brand Management $64 mil
Team Value $488 mi

IronMan
Veteran Member

13 years ago

#12

With Favre out of the picture, ESPN should have Ed Werder follow Pujols' every move until he signs a contract. That would be awesome. (I kid, but I can see ESPN doing just that)

IronMan
Veteran Member

13 years ago

#13

I'm kind of excited to see what Lance Berkman can do. He showed up to training camp looking pretty slim. What do you think Wayne?

wpr
Preferred Member

13 years ago

#14

I'm kind of excited to see what Lance Berkman can do. He showed up to training camp looking pretty slim. What do you think Wayne?

"IronMan" wrote:

I have low expectations for him. I had in on my fantasy team for the past 5 years. Batting avg down the past 3 years. As are slugging, OPS and OBP. (It would have been more but 4 years ago was really horrible for him.) HRs down 4 straight years. RBIs down every year since the 2006 season (one slight increase in 2008) Then down every year after that.
He may work out fine. I just expect nothing from him. I figure he can't possibly be as bad as last year. If he is not everything he gives is a bonus.

I am also skeptical of him playing the OF after not playing there for several years.

I would prefer to use the 3rd OF spot on a youngster hoping they get someone on the way up. Apparently the Cards didn't like what they had in Craig and Jay and they didn't want to tie up a lot of money in their pursuit of Albert.

The_Green_Ninja
Senior Member

13 years ago

#15

porky88
Veteran Member

13 years ago

#16

What is the over/under on who many months until Albert Pujols ends up in New York or Boston?

http://www.row12.com/

wpr
Preferred Member

13 years ago

#17

What is the over/under on who many months until Albert Pujols ends up in New York or Boston?

"porky88" wrote:

He has a no trade contract so St L can't do it without his consent and at least a month ago he said he won't agree to any trade. I think that was a part of his negotiation hammer he was using.

wpr
Preferred Member

13 years ago

#18

no one rally likes you Green_Ninja. :neener:

porky88
Veteran Member

13 years ago

#19

What is the over/under on who many months until Albert Pujols ends up in New York or Boston?

"wpr" wrote:

He has a no trade contract so St L can't do it without his consent and at least a month ago he said he won't agree to any trade. I think that was a part of his negotiation hammer he was using.

"porky88" wrote:

I bet he'd wave his no trade clause if one of those teams offer him 30 million dollars a year.

http://www.row12.com/

wpr
Preferred Member

13 years ago

#20

What is the over/under on who many months until Albert Pujols ends up in New York or Boston?

"porky88" wrote:

He has a no trade contract so St L can't do it without his consent and at least a month ago he said he won't agree to any trade. I think that was a part of his negotiation hammer he was using.

"wpr" wrote:

I bet he'd wave his no trade clause if one of those teams offer him 30 million dollars a year.

"porky88" wrote:

could be. however why would he want to? he can get that at the end of the year too?

I think part of the hang up is the length of years. He wants 10 years and the conventional wisdom says 7-8 due to his age and nagging injuries he has had.

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