Super Bowl XLV most-watched in U.S. TV history
Super Bowl XLV, with 162.9 million viewers, became the most-watched show in U.S. television history.
According to The Nielsen Company, the Green Bay Packers victory over the Pittsburgh Steelers had 9.5 million more viewers than the 153.4 million who watched the New Orleans Saints beat the Indianapolis Colts in Super Bowl XLIV in the 2009 season.
The top four most-watched shows in U.S. TV history are:
Game Teams Date Total viewers
Super Bowl XVL Green Bay vs. Pittsburgh Feb. 6, 2011 162.9 million
Super Bowl XLIV New Orleans vs. Indianapolis Feb. 7, 2010 153.4 million
Super Bowl XLIII Arizona vs. Pittsburgh Feb. 1, 2009 151.6 million
Super Bowl XLII N.Y. Giants vs. New England Feb. 3, 2008 148.3 million
Super Bowl XXXVI New England vs. Carolina Feb. 1, 2004 144.4 million
In addition, Super Bowl XLV had an average audience of more than 111.0 million viewers, setting another record, which had been held by the Saints-Colts Super Bowl in the '09 season, which had an average audience of more than 106.4 million viewers.
The telecast Sunday of Super Bowl XLV on WITI-TV (Channel 6) had a 59.7 rating and 85 share in Milwaukee, higher in both counts than the previous two Super Bowls in which the Green Bay Packers competed. Nearly 538,000 households in the Milwaukee market watched some portion of the game.
Super Bowl XXXI in the 1996 season, when the Packers beat the New England Patriots on Fox, the game had a 59.5 rating and 83 share in Milwaukee.
Super Bowl XXXII in the 1997 season, when the Denver Broncos beat the Packers, the game had a 54.2 rating and 82 share. The game was telecast by NBC, locally on WTMJ-TV (Channel 4).
A rating is the percentage of TV households in a market tuned to a show. A share is the percentage of sets on at the time tuned to a show.
Nationally, the game had a preliminary rating of 47.9 and 71 share among metered markets, making it the highest overnight rating for a Super Bowl since 1987, when Super Bowl XXI had the same rating. The 71 share matches the highest for a Super Bowl since 1982.
Both the Milwaukee market and Pittsburgh market delivered a 59.7 rating for the game, the second-highest rating in a single market in Super Bowl history, behind Chicago's 63.0 rating for Super Bowl XX.
In the Dallas market, the site of Super Bowl XLV, the game had a 53.7 rating and 80 share.
"Bob Wolfley' wrote: