I'm going with Love, because you can't trust the Bengals owner, and he's the cheapest billionaire I've ever heard of and claiming the team is somehow losing 40 million per year (which if true that'd be because the worthless GM (aka the owner) is somehow miss managing the money, or finding ways to put it in his pockets.
To my knowledge, he's still the only owner that's been caught misappropriating revenue to that he didn't have to put it in the 32 teams shared pit that get split with the Players, instead pocketing all of it, and he fought the union when caught, but from the article I read it sounded pretty dang clear they purposely went well out if their way to disguise it, before doit it, which sounded like they knew they were in a cover up ahead of time.
People trash Marvin Lewis as a horrible coach for never being able to win a playoff game, while I'm still shocked that he just able to get to the playoffs so often considering he was basically doing it despite the owner instead of with him.
As the official owner of the Bengals, he has not yet had a winning season without without Lewis.
Marvin Lewis had to fight hard to get the owner to open up that wallet, when Lewis took over, the Bengals budget for scouting was lowest in the league, but also supposedly about half of 2nd lowest in the league.
The owner is supposedly completely loyal to a fault, and some rumors suggest Lewis had to use that against him, telling him, he wasn't going to resign unless the owner put them on par asset wise with the other teams, so he got very close to the second lowest team.
Weeks leading up to the draft, reports came out that maybe Burrow should pull an John Elway or Eli Manning and refuse to sign there (which it's his home area, and he'd like to make them proud and happy).
Also weeks leading up to the draft, it was reported Joe Burrow was making demands of the Bengals it he wouldn't sign with them. Which got some negative press as he looks like a prima donna, but later it came out, he was just demanding that the Bengals put in the assist to be competitive so that they can win.
But I'm getting the feeling, that's the only way you can talk him into spreading money...cus he's losing so much (he claims)